Throughout history, women have faced limited financial inclusion due to barriers imposed by social norms. This notion still remains valid in many cultures and must be battled effectively.
Purpl aims to become the partner of choice for the yearly $7BN remittances coming into Lebanon and enable financial inclusion.
Digital wallets are considered one of the most effective ways to promote financial inclusion worldwide and provide millions with access to financial services.
Purpl was made for Lebanon, to reconnect the diaspora population with their home country by facilitating remittance payments, lowering remittance costs, and enabling financial inclusion. Purpl aims to become the first remittance and cash out aggregator to facilitate cross-border payments into – and eventually out of – Lebanon and enable its customers to make use of Purpl digital wallet to transact at Purpl merchants’ network.
